Indian cosmetics brand Colorbar Cosmetics is plotting to go public in 2027, the company’s top boss has said.
Founder and CEO Samir Modi told Reuters an IPO was in the pipeline after doubling its revenue in the latest financial year.
The performance was down to the launch of new products and opening new stores, the business mogul said.
First launched in 2004, Colorbar has over 100 stores and is stocked in major retailers in the country, such as Nykaa and department store chains Shoppers Stop and Lifestyle.
The make-up and skin care brand expects to double revenue in the coming financial year starting 1 April to 10 billion rupees (US$117m) and plans to open 15 to 20 new outlets.
Eyeing early 2027 for a public share sale, the brand told Reuters the move would fuel growth, including investment in its skin care and fragrance lines, as well as acquisitions.
the brand is planning to enter other new categories such as men’s grooming as well as targeting teens and tweens, as well as the over 60s.
Meanwhile, the fragrance line will include diffusers and candles as well as perfumes, he said.
A revamp of its packaging is also in the works and is bringing in refillable make-up in a push towards sustainability.
Colorbar will also expand its international presence, launching in the US next month and Middle East later this year.
Modi added that “hopefully, by next year, we plan to enter the UK”.
Colorbar is actively expanding its international footprint. The brand plans to launch in the United States next month, followed by entries into the Middle East later this year and the United Kingdom by next year . These moves are part of a broader strategy to have exports contribute up to 25% of the company’s revenue within the next five years
Operating in a competitive market, Colorbar faces challenges from both domestic brands like Sugar Cosmetics and MyGlamm, and international giants such as Estée Lauder’s Bobbi Brown and MAC . Despite this, Colorbar has achieved a breakeven point and continues to grow, leveraging its strong brand presence and innovative strategies.
In addition to geographic expansion, Colorbar is diversifying its product offerings. The company is venturing into new categories such as men’s grooming and products tailored for teens, tweens, and individuals over 60. A new fragrance line, including diffusers and candles, is also in development. Furthermore, Colorbar is revamping its packaging to introduce refillable makeup options, aligning with sustainability trends .
With over 100 exclusive stores and availability in more than 1,200 multi-brand outlets, including Shoppers Stop and Lifestyle, Colorbar is well-positioned to capitalize on its growth trajectory. The upcoming IPO and international expansion efforts mark a significant milestone in the company’s journey from a homegrown brand to a global beauty contender.business-gurus.com+5